Jeffery's Greenhouses Inc
St Catharines, Ontario
The Jeffery Family 3rd generation business, started out on the shores of Lake Ontario in St Catharines in 1933 by George & Anne Jeffery. In 1943, they purchased a fruit farm on Lakeshore Rd W, which was just 2 km down the road. Both farms had cold frames and greenhouses that were used to produce the earliest vegetables for spring market sales.
In 1960, the first property was expropriated by the Ontario Government to become The Charles Daley Park. Gradually more greenhouses were added and in 1965 when their son Jim decided to form a partnership with his Dad, the company became George Jeffery & Son Greenhouses. Jim decided to try growing their first bedding plants, which were sold retail at the Lakeshore Rd location. They continued to sell wholesale and retail for another 15 years until the decision was made to go strictly wholesale.
In 1982 the business became Jeffery's Greenhouses Inc. when George sold his shares to Jim's wife Sandy. When their three adult children became actively involved in the business, they decided to buy another property. In 1998 another 50-acre farm property was purchased on Fourth Ave in Jordan, where they are presently growing and expanding to meet the needs of their customers. They have approximately 10 acres of indoor greenhouse production at both locations.
At the Jordan facility they also have some outdoor production.
Their youngest, Jimmy, manages the 'Shipping & Receiving'. Their daughter Kim Edmands, manages their Human Resources Dept and joins the Sales staff during busy shipping periods. Their oldest daughter Barbara Jeffery-Gibson and her husband Rodd Gibson manage the company. Barb is the Sales manager and Rodd is the General Manager at both locations.
Their primary focus is bedding plants. Most of their product is propagated in house from seed or unrooted cuttings. They run a sales-driven production of more than 100 species of annuals, perennials, spring baskets and mixed containers exclusively for the mass market. They are also a well-known cyclamen producer. Other crops include poinsettias, garden mums, hydrangeas and Easter Lillies.
Jeffery's is known for their consistent quality of products & service. They work closely with their customers to supply products that 'wow' the retail consumers. They do this by providing products in new & interesting containers with 'value added' appropriate for holiday crops & special occasions. The Jeffery's are proud of their management style that sets them apart. They encourage their 'key staff' to carve their own paths, to use their skills and knowledge and be creative in helping the company to reach it's goals. They also feel 'personal development' is an important factor which promotes 'The Best You Can Be' …both individually and collectively, so programs like Dale Carnegie are on-going training tools that are used to achieve this attitude and performance.
Their managers meet regularly to share ideas, knowledge & keep each other informed of schedules and workload. This creates a team atmosphere and respect for each manager's responsibility.